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Looking for quality beauty products at reasonable prices? Read on to see how Walmart might come to the rescue. 

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There’s a reason Walmart has long been a popular shopping destination for budget-conscious consumers. The superstore is known for its low price points on a wide range of products, and shopping there often means racking up a smaller credit card tab compared to other stores. And if you’re intent on adding to your savings account this year, you may want to try to do more of your shopping at Walmart.

Many people shop for everything from groceries to household supplies to apparel at Walmart. But you may want to add another item to your Walmart shopping list: beauty products.

Natural ingredients without the inflated price point

Many people use beauty products to enhance their appearance. But if you’re someone who’s more concerned about what exactly you’re putting on your face, then you may be inclined to focus on products that contain natural, clean ingredients, as opposed to those that contain ingredients that could cause your skin harm over time.

You might assume that to get those natural beauty products, you’ll need to visit a specialty makeup store and prepare to pay a premium. But actually, you may be able to fulfill that need at a Walmart near you.

Walmart recently launched a clean beauty shop that includes more than 900 products for consumers to choose from. Even better is the fact that almost 80% of Walmart’s new beauty products are being sold at a price point of under $10.

Not only that, but Walmart plans to expand its clean beauty product lineup over the years, at which point customers should have even more choices. Plus, Walmart’s new beauty product platform focuses on items that are devoid of potentially harmful ingredients, including acetone, lead, talc, and parabens.

Should you buy your beauty products at Walmart?

Some people get into a routine of using the same beauty products over and over again. If you have sensitive skin and you’ve found products that work for you, you may not want to stray from them. But if you’re in the market for new products, or your current lineup of beauty products is busting your budget to a really uncomfortable degree, then you may want to take a look at the new line Walmart has to offer.

In fact, another benefit of buying beauty products at Walmart is that you can potentially sample more options and see which works best for you. It’s hard to take a chance on a $40 jar of face cream at a specialty store because if it doesn’t end up being a keeper, you’re out a fair amount of money. But you may be able to try out a comparable new product at Walmart for as little as $8 or $9. And that’s not nearly the same sort of risk or investment.

Of course, you may find a product at Walmart you like even more than the higher-end version you have at home. And if you decide to make that switch for the long haul, you could end up saving yourself a lot of money.

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We’re firm believers in the Golden Rule, which is why editorial opinions are ours alone and have not been previously reviewed, approved, or endorsed by included advertisers.
The Ascent does not cover all offers on the market. Editorial content from The Ascent is separate from The Motley Fool editorial content and is created by a different analyst team.Maurie Backman has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Walmart. The Motley Fool has a disclosure policy.

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